(Reuters) – The Cannes film festival took time out from the movies to raise money for Haiti on Friday night, with Sean Penn at the helm pleading the humanitarian cause at a celebrity gala.
“Okay, room. Haiti is watching us tonight like you cannot believe,” Penn told the black-tie crowd who had paid up to $100,000 for a table at the “Carnival in Cannes”, just steps from the famous red carpet.
Three people paid $100,000 each in an auction to accompany Penn on a three-day trip to Haiti where the actor, a two-time Academy Award winner, has been active since the country’s devastating 2010 earthquake.
Announced this morning… during its run this year, the Cannes Film Festival will host a fund-raising event for… Haiti.
The fundraiser, to be presented by Giorgio Armani, will benefit various organizations and their ongoing humanitarian work in Haiti, like Sean Penn’s J/P HRO, Paul Haggis’ Artists for Peace and Justice, and Petra Nemcova’s Happy Hearts Fund.